About us

Fabric Stories Born From Illustration

Kalamaya is a homegrown Indian clothing brand built on creativity, storytelling, and self-expression. Founded by Janhavi, an illustrator who believed art deserves to be lived in—not just looked at—Kalamaya began as a journey from creative illustration to fabric stories that people could truly connect with.

What started as digital sketches and hand-drawn ideas slowly transformed into wearable art. Each design reflects emotion, culture, and individuality, turning everyday clothing into meaningful expressions. Today, Kalamaya has proudly sold 60,000+ t-shirts directly through our own website, growing organically through a community that values originality, comfort, and thoughtful design.

At Kalamaya, we focus on illustration-based streetwear, premium-quality fabrics, and timeless silhouettes that feel effortless yet expressive. Every piece is carefully designed, printed, and crafted to ensure durability, comfort, and visual depth—because we believe clothing should feel as good as it looks. Our designs are not trend-driven; they are story-driven.

More than just an apparel brand, Kalamaya represents a movement of artists, creators, and individuals who wear their personality with confidence. From oversized t-shirts to minimal everyday wear, Kalamaya stands for authentic Indian streetwear, artist-led fashion, and wearable storytelling.

As we continue to grow, our vision remains rooted in the same belief that started it all—fabric is a canvas, and every garment tells a story. Kalamaya is not just what you wear; it’s how you express who you are.